Blog Category: Mobile Apps

  • Choosing a Mobile Site or Mobile App

    Published on: Friday, December 7th, 2012 Author: BolderImage
    Mobile Friendly Site, Mobile App or Both

    Know you need to embrace mobile but not sure where to start? A newly released study of the Interbrand’s top 50 retail brands of 2012 shows that 82% of these retailers have a mobile-optimized site, 72% have an app, and [...]

  • 3 Mobile Trends to Watch in 2013

    Published on: Wednesday, November 28th, 2012 Author: BolderImage
    Mobile Trends for 2013

    As 2012 comes to a close, it’s time to start looking at what’s coming in 2013. In technology, it can feel like part science, part fortune telling as the speed at which tech moves can turn the industry on its [...]

  • Merging Media: Mobile Marketing is on the Rise

    Published on: Tuesday, November 13th, 2012 Author: BolderImage

    This year, mobile commerce in the U.S. is expected to top $10 billion. With the opportunity for mobile sales growing exponentially, retailers and marketers are always looking for new ways to use technology to connect with the consumer. One of [...]

  • Envisioning Mobile Across Your Business

    Published on: Monday, October 15th, 2012 Author: BolderImage
    Mobile Sales Tools

    When most businesses think “mobile,” they think marketing. Mobile websites, mobile apps and mobile advertising are getting more and more popular with businesses of all sizes. But once you have a mobile marketing plan in place, what’s next? Businesses now [...]

  • 3 Ways to Be Mobile-Ready for the Holidays

    Published on: Thursday, September 27th, 2012 Author: BolderImage

    If the words “holiday shopping” mean more to you than wrapping presents for friends and family, you might be part one of the millions of retail or e-commerce businesses that count on holiday revenues to make their year. As we [...]

  • Benefits of Cross Publishing

    Published on: Thursday, August 30th, 2012 Author: BolderImage

    One of the first things businesses ask once they have decided to pursue mobile app development is about mobile phone platform question. iOS, Android, Blackberry, Windows – should we have one for each operating system, skip Blackberry and Windows, pick [...]

  • Developing a Mobile App is Like Buying a Car

    Published on: Friday, June 1st, 2012 Author: BolderImage

    Developing a mobile app is kind of like buying a car. How, you might ask? Neither are a one time investment. When you buy a car you have to maintain it with oil changes, new tires, car washes, fix things [...]

  • 6 Smartphone User Trends

    Published on: Friday, May 18th, 2012 Author: BolderImage

    Understanding consumer trends is critical when considering any advertising channels, mobile is no exception. As the mobile application market grows in both size and influence, more and more studies are being launched to recognize and predict consumer trends related specifically [...]

  • 3 Ways to Utilize Mobile Payments

    Published on: Thursday, April 19th, 2012 Author: BolderImage
    Mobile Payments

    While some businesses are still toying with the idea of including mobile in their marketing strategy, the question of today is not whether or not to do it, but how to best match their efforts with consumer trends. With one [...]

  • Engage Nearby Consumers with a Geo-Fence

    Published on: Thursday, April 5th, 2012 Author: BolderImage

    Earlier this year we outlined four mobile trends that we anticipated to be big in 2012. We are just over 3 months into 2012 and one of those trends, location based services (AKA geo-location, geo-social), is making huge waves. The [...]